BBA in Rural Management

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Administrative Office No.: 0824-2425966

Bachelor of Business Administration in Rural Management

Duration : 3 years, six semesters (Admissions open for the batch 2023-24)

Eligibility: Pass in 10 + 2 / 12th Standard with minimum 40% marks. Admission needs valid score in SUAT.

About BBA (Rural Management):

Srinivas University’s Bachelor of Business Administration (BBA) in RURAL MANAGEMENT Program nurtures and develops students as young professional managers. The program lays emphasis on preparing students to become competent business leaders and entrepreneurs by building their capabilities, knowledge, skills and attitude in effectively managing rural areas and developing village market territories. Bachelor of Business Administration (BBA-Rural Management) Program is a three-year graduate programme. The Goal of the Bachelor of Business Administration (BBA-RURAL MANAGEMENT) program is to prepare students for successful business careers in a rural market and to prepare students to become responsible and contributing members of the community.

Special Features of the Program:

• Classes will be held between 9.00 am to 2.00 pm with half an hour break during week days
• E-Study material will be provided for every subject according to the syllabus.
• Industry oriented syllabus with special focus on experimental learning.
• Mini project in each semester.
• Innovations in examination system with opportunity for personal seeing of evaluated papers.
• 50% weightage of marks on continuous evaluation and 50% weightage on semester end exam.
• Make-up exams in every semester to avoid year loss.
• Placement support and research oriented projects for every student.
• Focus on smart skill development & training on competitive exams.
• Opportunity to visit various domestic, national, and international airports & to work with various airlines.
• Separate Hostel & Transport facility for boys & Girls.
• Further Opportunity to do MBA, M.Com., M.Phil., & Ph.D. Programmes in the University.
• Earn while Learn Opportunity in Retail/BPO/Software companies during evening time.

Career Opportunities:

Community Development Manager, Marketing Manager, NGO Associates, CSR Executives, Campaign Managers, Rural Development Officer, Fundraising Managers, Team Leaders, Arbitrator, Programme Manager, Microfinance and Self-Help Co-ordinators, Rural Entrepreneur, Rural Training Volunteers, and so on. They are allowed to pursue the MBA and other relevant Post-Graduation Courses.

PROGRAMME STRUCTURE:

SEMESTER 1			SEMESTER 2
S.No.	Subjects	Marks	S.No.	Subjects	Marks
1	Business Communication I	100	1	Business Communication II	100
2	Micro Economics	100	2	Macro Economics	100
3	Fundamentals of Management	100	3	Human Resource management	100
4	Rural society and polity	100	4	Rural Marketing Management	100
5	Business Accounting I	100	5	Business Accounting II	100
6	Indian Constitution & Environmental Studies	100	6	Business Analytics	100
7	Employability Skill Development I	50	7	Employability Skill Development I	50
8	Rural Immersion activity (Village survey )	50	8	Employability Skill Development II	50
	Regional Language			Regional Language
	Total marks	700		Total marks	700
SEMESTER 3			SEMESTER 4
1	Financial Management	100	1	Agronomy	100
2	Natural Recourse Management	100	2	Cooperation and collective action	100
3	Public Health Management	100	3	Rural Economy	100
4	Business Law	100	4	Rural livelihood and production system	100
5	Business Law	100	5	WASH(Water, sanitation and hygiene )and SDGs	100
6	Management Information Systems	100	6	Change Management	100
7	Employability Skill Development III	50	7	Employability Skill Development IV	50
	Rural Entrepreneurship Field Practicum Study	50		Rural Project Development	50
	Regional Language			Regional Language
	Total Marks	700		Total Marks	700
SEMESTER 5			SEMESTER 6 –Internship Project
1	Rural Institutions Planning and Development	100	1	Industry Internship / Field Work Industry Internship/ Program Dissertation/Viva	700
2	Elective 1	100
3	Business Strategy and Management	100
4	Elective 2	100
5	Elective 3	100
6	Elective 4	100
7	Employability Skill Development V	50
8	Rural Job Opportunities	50
	Total Marks	700		Total Marks	700

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ELECTIVES:

Fee Structure

(For the Academic Year 2023-24)

S.No	Courses	Duration	Annual Fee Structure
			Non-Karnataka	Karnataka
1	BBA (Rural Management)        Eligibility : Pass in 10+2/PUC in  any  discipline  with  50%  aggregate marks   (NRI/below 50%: 15K extra in I  Year)	3 Years (Six  Semesters)	Year I : Rs. 53,000  Year II : Rs. 30,500 Year III : Rs. 30,500  Total :  Rs. 1,14,000	Rs. 30,000 Rs. 20,500  Rs. 20,500  Rs. 71,000